Monoprix

A chain of French department stores that sells a little of everything: food, accessories, menswear, and clothing for women and children made using technological fabrics (micro fiber, Gore-Tex) and sophisticated ones (cashmere) at very affordable prices. In the clothing sector, its philosophy is the “democratization of fashion.” In 1998, Monoprix had 360 stores. Founded in 1932 by the Lafayette Group, seven years later the chain already had 56 outlets. In 1997, it took over its legendary competitor, Prisunic.
&Quad;2002. Turnover grew by 1.7%. An even higher increase than that registered by its owner, Galeries Lafayette.
&Quad;2003. The first three months of 2003 registered an increase of 4.7% compared with the same period in 2002.