Land’s End

International leader in mail-order selling, thanks to an excellent quality/price ratio. In 2001 turnover totalled 1.6 billion dollars, 20% of which arrived via Internet sales, a channel the company took up in 1995. The company distributes 269 million catalogues annually. In 2001 it launched the new service of custom made pants and jeans, on the base of the information provided by the customer.