Vitti

Barbara Vitti (1939). Italian public relations consultant. She was born in Milan, and began to breathe the air of fashion as a little girl, attending runway presentations with her mother Gemma, a fashion journalist, and helping her in her work. She became a fashion editor, but she was almost immediately invited to work at SNIA-Viscosa in public relations. She was in charge of image for Armani (1980), then for Valentino (1986) and the Inghirami Group (1992). Now she is in charge of various social events and communications, often for major houses.