Sgura Giampaolo

SGURA, GIAMPAOLO

Sgura Giampaolo, fashion photographer of Apulian origins working in Italy and New York

Sgura Giampaolo, son of olive oil producers, has appreciated the glossy world of fashion since he was a child. However, he does not have a well-defined career plan. At the age of 18 he moved to Milan to study architecture and, probably, it was the chosen course of study that rekindled the spark.

Sgura Giampaolo
Irina Shayk x Vogue Japan

The strong interest in the aesthetics of fashion channels him into the photographic project which will become his primary activity. His teachers are the greats of international photography such as Irving Penn, Richard Avedon and Steven Meisel (he admires their chameleon-like abilities) from whom he draws inspiration. The approach to photography is that of a “sentimental purist”: Giampaolo feels the need to get in tune with the protagonists of the shots, models, accessories, clothes.

Giampaolo Sgura’s photographs are full of colour, brilliant, in some ways natural and winking. Sgura Giampaolo also plays with black and white especially in narrating the psychology of portraits. Furthermore, in his visual narrative there is no lack of aesthetic references of Fellini’s Neorealism which also drags behind the enigmatic figure of Vittorio de Sica.

Fellinian atmospheres

The great protagonist is also the nude, especially male. Sculptural physiques, shaped by natural light. Kendall Jenner, Chaira Ferragni for Pomellato, Irina Shayk and Gigi Hadid also posed in front of Sgura’s lens. Photographs that have appeared in the major magazines of the sector such as Vogue Japan (directed by her friend Anna dello Russo) and in the editions of Germany, Brasil, Spain and Brasil. Still on GQ, Instyle and Candy Magazine.

Sgura Giampaolo has also created advertising images for Moschino, Giorgio Armani, Dolce & Gabbana and Roberto Cavalli.

 

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