I Pinco Pallino

Brand of children’s clothing. Managed by Imelde and Stefano Cavalleri (1950), partners in both life and work. They were able to create a winning business in the province of Bergamo through constant expansion and with a particular loading of joy that makes the world of I Pinco Pallino completely exclusive. The company has a classic, casual, and baby line, each accompanied by accessories. The brand has several single brand stores throughout the world and is on sale in the most significant department stores. This global success was rewarded with the prestigious Column One award from the Wall Street Journal in 2000. It certainly wasn’t an easy path, one that started in 1982 at Pitti Bimbo, which marks its first success. Twenty years later, the company’s turnover amounted to 19 million Euros. This is fashion in small measures for little boys and girls, and, curiously for redheads: this is how Imelde and Stefano imagine them and how the public sees them in advertising and in the sales points. A 360ú couple, united in the social field. They have always collaborated with humanitarian organizations and charities, both in Italy and abroad, promoting and supporting cultural initiatives. Their involvement was acknowledged in 2001 at an institutional level by the Province of Milan, in the presence of the former Cardinal, Carlo Maria Martini. They collaborate with WWF, Fai, Unicef, and Anlaids. They also support the venture of Italian Association of Libraries and the Italian Association of Pediatricians, which promotes reading for children.
The company made a turnover of 18.6 million Euros from clothing and shoes for children, up by 15% compared to 2000.
Opening of the first single brand boutique in Rome, in Via del Babbuino.
Despite a difficult year for the clothing and textiles sectors, the company registered a turnover of 19 million Euros, up 5% compared to the previous year. 50% of the production is exported.
The company focused on distribution. A sales point was opened in the Wafi Wall department store in Dubai, the first in the United Arab Emirates. The brand’s presence was also consolidated in the Far East with four boutiques in Japan, eight in Taiwan (opened in partnership with the company Why and 1/2). A second store was opened in Milan, which focused exclusively on clothing for babies.
The brand was distributed in more than 400 boutiques in Italy and abroad.
An agreement was signed with the company Ma Mere to expand in the Japanese market. The target was the opening of 15 sales points and to attain an annual turnover of 12.4 million Euros. There were three sales points in Japan, plus another one with Ma Mere, in Tokyo and Osaka, making an annual turnover of about ¼200 million, 1.65 million Euros.